Dane Wilson

A story that connects “Like a Girl”
4 Jan 2023

A story that connects “Like a Girl”

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Recently, we’ve talked a lot about storytelling in this space and how brands can best use the techniques of telling…

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How Do I Tell A Story?
28 Dec 2022

How Do I Tell A Story?

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When it comes to branding, it's all about the customer. That's right, they're the real hero of the story, and…

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Just Do It
21 Nov 2022

Just Do It

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When I say “just do it,” you probably think of Nike.  In 1988, the company Weiden + Kennedy who had…

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Storytelling in Business – Why Do You Care?
1 Nov 2022

Storytelling in Business – Why Do You Care?

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Storytelling in Business - Why Do You Care? Your brand’s story shouldn’t be about you, it should be about me. …

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Create Content That Scares You
12 Jan 2022

Create Content That Scares You

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How vulnerable are you willing to be? Does it depend on the situation, the content of the reveal, or the…

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GET BACK… to being creative.
9 Dec 2021

GET BACK… to being creative.

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As you probably know, Peter Jackson — known mostly for directing the Lord of the Rings movie trilogy — released…

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